Bene Rosa's brand ambassador alcohol promotion team at event

Spirits, Wine & Beer Brand Ambassador Agency

Brand ambassadors, promo models & tasting staff

Trade shows • On- & off-premise tastings

Sarasota & Florida’s Gulf Coast

Bene Rosa’s is a beverage brand ambassador agency for spirits, wine and beer suppliers, importers, distributors and marketing teams. We provide brand ambassadors, promotional models and tasting staff for trade shows, on-premise activations at bars and restaurants, and off-premise tastings at retail accounts across Sarasota and Florida’s Gulf Coast.

Led by Frank Buffone, our agency draws on more than 20 years of wine and spirits experience building brands, distributor relationships and key accounts. We combine that industry knowledge with polished, professional and genuinely friendly representation—people who understand your product, welcome your audience and care about representing your brand well.

Line drawing of a glass with ice cubes and mint leaves.

Trade Show & Tasting Staffing

Two men sitting at a bar, one with gray hair and the other with dark hair, shaking hands and smiling. The bar has a white tiled countertop with drink bottles and glasses. There is a chalkboard sign behind them that says 'I'm just here for the drinks' and 'In store now!'. The background includes a mirror, a red patterned wall, and some decor, including a large photo of a woman's face and various bottles of alcohol.
Custom cocktail for alcohol promotional event

Trade shows: Brand ambassadors & promo models.

On-premise tastings: Bar & restaurant activations.

Off-premise tastings: Retail sampling & education.

Cocktail development: Recipes that tell your story.

At your activation

Line drawing of a cocktail glass with ice cubes, lemon wedge, and straw.
Brand ambassador alcohol promotional cocktail

Qualified People. Genuine Brand Passion.

We hire qualified people with a passion for the beverage and hospitality industry, an eagerness to learn and an innate desire to represent brands well. Our ambassadors and promo models bring polished presentation, professionalism and exceptionally friendly hospitality to every conversation.

Product knowledge matters. We prepare representatives to communicate your brand story, tasting notes and key talking points with care. When your activation calls for cocktails, we can develop delicious recipes that showcase your product and bring its story to life.

Bene Rosa's brand ambassador alcohol promotion team member
Top liquor promotion company pouring drinks and educating guests

Plan Your Next Brand Activation

For supplier and agency inquiries, share your brand, event dates, location, staffing needs and goals for your trade show or tasting.

frank@benerosas.com · (941) 786-5447

Interested in ambassador work? Email your hospitality experience, location and availability with the subject “Brand Ambassador Interest.”

Bene Rosa’s | Dedicated to Excellence

Brand ambassador promotion bartenders